What qualifies for a dispute
We issue credits for leads that have a real problem with the information delivered. Specifically:
Wrong contact information. The phone number is disconnected, doesn't belong to the homeowner, or is otherwise unreachable due to bad data on our end.
Spam or fake submissions. The lead is clearly not a real homeowner. Common signs: nonsense names, fake addresses, prank submissions.
Duplicate leads. You received the same homeowner twice within a short window through the same campaign.
Out of service area. The lead's address falls outside the service area you set on your campaign.
Wrong trade or job type. The lead is for a job type you didn't select on your campaign filters.
What does NOT qualify for a dispute
We can't issue credits in these situations:
The homeowner didn't answer your calls
The homeowner answered but said they're not interested anymore
The homeowner is shopping multiple contractors
The job is smaller than you'd hoped
The homeowner's budget is below what you'd quote
You closed the lead but the homeowner backed out later
These are normal parts of lead gen. They're not data quality issues, so they're not credit-eligible.
How to dispute a lead
Go to Leads in the left sidebar
Click the lead you want to dispute
Click Dispute Lead in the top right of the lead detail page
[SCREENSHOT: Lead detail page with "Dispute Lead" button highlighted]
Select the reason from the dropdown
Add any notes that help explain the issue (especially for wrong number or spam)
Submit
[SCREENSHOT: Dispute form with reason dropdown and notes field]
Dispute window
We review disputes on a case-by-case basis without a hard deadline, but the sooner you submit, the easier it is for us to verify. Try to submit within a few days of receiving the lead while the details are fresh.
What happens after you submit
Our team reviews every dispute. We usually respond within 1-2 business days. You'll see the status of your dispute in the Disputes section of your dashboard:
Pending: We're reviewing it
Approved: A credit has been issued to your account
Denied: We weren't able to verify the issue. We'll include a brief reason.
[SCREENSHOT: Disputes section showing different statuses]
Credits are applied to your account balance and used against your next lead charges automatically.
A note on dispute volume
We track dispute rates across all contractors. If your dispute rate is significantly higher than average, we may reach out to talk through what's happening. Sometimes it's a campaign settings issue we can help fix. Sometimes it's a misunderstanding about what qualifies.
Either way, the goal is the same as yours: send you leads you can actually work, and credit you when something genuinely went wrong.
What's next
Beyond disputes, the day-to-day of running campaigns is mostly about tuning settings as you learn what works.